Let’s Work Together, 1:1
For Entrepreneurs and Leaders Craving Their Radical Truths and Fed Up with Nutrition Lies…
Because Food Freedom Creates More Freedom to Do Your Work, Your Way!
We often believe we have limited energy and focus for accomplishing our work in the world and feeling great in our body. We believe our value is in our heads, in our thinking, and we’re just dragging our bodies along for the ride.
And that’s probably worked quite well. You have a business and career you’re proud of and your creative stamp is on the world.
But if you’re going to keep going and increase your impact and bottom line, you need to build a bridge between you brain and body. Because there is value emotionally, creatively and financially when we have a mind-body connection.
You know the value of prioritizing your health, because you’ve tried many things before. And they worked, in the beginning. Whole30 was amazing for your focus and your anxiety disappeared. You had a trainer to keep you accountable. And you take your supplements (full well knowing they aren’t as effective as changing what you eat and sorting your stress).
And you know the great innovators of our time, like Beyoncé, prioritize and advocate for her holistic health (remember a theme of her Lemonade album was to feel your feelings).
In the same way you can’t follow someone else’s business plan or career path, a one-size fits all approach to food, stress and self-care doesn’t work either.
The exciting and freeing news is you can prioritize your food, health and career. You’ve never settled, so why start now? You can have energy, enthusiasm and focus for both.
About Ali Shapiro
I’m Ali Shapiro, MSOD, CHHC, founder of Truce with Food®, host of top-ranked podcast Insatiable, holistic nutritionist, integrated health coach and rebel entrepreneur with a serious cause.
I am academically, practically, and empathetically aware of how the medical-system, diet culture and body positivity movements all have their own flavor of crazy. I’ve also created a unique, research-based holistic health approach and turned it into a successful business without a clue about entrepreneurship (my parents were city school teachers!) or capital (self-funded and profitable from year 1!).
When you’re fed up with Fixing and Fighting Your Body – I’m Here.
Truth Serum is a pioneering approach where we map out what diet (noun, not verb) works best for you and connect the dots on why nothing else has worked long-term before. We do this by uncovering the story that is burning you out and causes you to fall off track with your health and weight loss goals. This story generates patterns that have fueled your career success yet are now sabotaging your food and health.
This story has made you successful and resilient in areas you’re confident. It’s also made you less resilient in areas you aren’t as confident in, creating work inefficiencies, anxiety and you having to chase creativity instead of feeling confident and in control of your vision and well-being.
Here’s what I hear from people who are ready for Truth Serum:
“I get so pissed off when people say it’s as simple as “eat less, exercise more. Stress less. It’s not that easy.”
“I’m so over the magic bullets that never work. Quick fixes don’t work with food or in business. Real life is messy and complicated.”
“I want more physical resilience so I can emotionally push myself to take on bigger challenges.”
By the time my clients reach me, they’ve been battling food or their moods for years, often decades. They’re exhausted. They’ve tried Whole30. Therapy. Other health coaches.
They’re skeptical they have the bandwidth for their health and career, let alone finally fix their relationship to food. On top of this, their work has become an obstacle to their health because it’s “just so much.”
And yet, there’s a drive in them that doesn’t want to settle. They’re seeking a solution they can’t yet name. As entrepreneurs and trailblazing leaders, they understand the value of doing things their own way.
In the past 11 years of working with clients in this position, I’ve come to realize that exhaustive drive is really a deep hunger for the truth. And your radical truth, the one you want to express in the world through your work, requires aligning your body and whole self.
Pain has a way of focusing us on what deeply matters to us. I had been battling food since I was eight years old, with my first Weight Watcher weigh-in at a suburban strip mall at 11 years old. 18 years of that had me declare “I’m just going to have to give up dieting and accept being fat. I don’t want to die having spent any more time on my f@#$ing food.”
I was angry. Frustrated beyond words. I had done everything right in my life, including taking a high-profile Corporate leadership job, and was still depressed. I felt like an utter failure for “settling” for personal peace instead of my weight loss goal. Or so I thought.
What I didn’t realize at the time was, my breaking point was a turning point.
Truth Serum and You
We are individual beings, each with different nutrition requirements. And, different stories and patterns to heal. We can connect your dots, together, in Truth Serum.
Our story creates a blindspot in how we handle stress. This blindspot makes us feel like we don’t have as much control in how we work with clients, lead our teams or how much is on our plate. We then turn to food for energy to push through, or to unwind after the day we had.
Without transforming our story and patterns, we escalate our battle with food by trying to follow rules that don’t work like “Ask yourself if this food is really worth it” (the answer in the moment is YES!) and “don’t go to a party hungry” (as if people eat and drink at parties because they’re actually hungry or thirsty).
If you don’t transform that pattern, you won’t get the transformation – relief, freedom, results – you’re after.
Truth Serum Process
The Truth Serum process has five steps:
- Upon purchasing Truth Serum, you’ll receive a welcome email with step-by-step instructions on how to start your food experiment, along with a health history form and coaching questions to prime you for our Truth Serum coaching session.
- Complete the food experiment (which takes about three days), health history form and coaching questions and schedule your 90-minute coaching session with me.
- Complete a 90-minute Truth Serum session with me where we’ll go over your food experiment results in tandem with your health history form to get you clear on what foods work best for you and how we can tweak your diet (noun, not verb) based on your current health challenges.
- Take a week to observe your story and stress pattern in action and formulate remaining questions on Truth Serum results.
- Have a one-hour follow-up to answer remaining Truth Serum questions and review options for next steps and working together 1:1.
If we mutually decide we’d make a great team to work together in our follow-up session, I work with clients privately to take them through the Truce with Food® process (6- and 12-month engagements available; your Truth Serum investment is credited towards our private work together). We’ll transform your food, story and self- leadership (all leadership is self-leadership) and provide you all the tools you need for a life of going your own way, even after our work together is complete.
After the Truth Serum coaching session, 80% of clients surveyed no longer believed their eating issues were about willpower or discipline and felt relief knowing there was a new, better way.
WHY IS THIS CLARITY SO POWERFUL?
It feels energizing and hopeful when you realize your life’s work isn’t to count calories but rather to act with purpose, feeling physically and emotionally powerful. There’s a relief in understanding why all the other things you tried before haven’t worked and now there’s a path forward that will.
I don’t approach your nutrition goals like traditional functional-medicine doctors or health coaches. I’m non-dogmatic about a “best” diet and slow to recommend supplements. In twelve years of practice, I’ve found emotional healing is equal in potency to food changes (and a lot less expensive!).
Truth Serum is for those who enjoy the intensity of being challenged and want their bodies to serve their work in the world, not hold them back. This is not traditional coaching or positive psychology. Those fields are great for putting the gas on your goals.
Truth Serum and my work is about getting your lead foot off the brake. I’ve found removing the brake to propel people much further than they ever thought possible and refine their work to be even more creative and aligned with their values. I didn’t spend eight years studying functional medicine, coaching, leadership and adult development to help my clients slightly improve.
I’m here, like a midwife, to support my clients into birthing a new relationship with food and with themselves as leaders in a world desperate for new, integrated ways of creating and leading. This works because my clients’ truth is already to show up powerfully in the world, and they’re prepared to bring that power into another sphere of life and increase the impact of their work.
Word on the street
WHO IS TRUTH SERUM FOR?
In my private work, I work exclusively with entrepreneurs, executives and leaders.
Most of my clients identify as outsiders. I affectionately call them Sage-Rebels. You're a creative who jumped the Corporate ship to do more meaningful work. Or you're the first one in your family to get a college, Masters, and/or Doctorate degree.
Or you might be in health-care yourself, yet interested in a more holistic approach. Or you’re excelling in male-dominated fields like tech and real estate. Or you’re a dude who is highly evolved. There are as many ways trailblazing shows up as there are people.
One thing for sure is, you value truth, exploring and excellence. You’re tired of girlfriend advice to take bubble baths and shop more. You might not use these words, but you’re hungry for self-trust, rather than being dependent on something outside of yourself.
This work is best for people who, like me, enjoy rolling up their sleeves, together, and working towards something worthwhile. In this case, it’s healing yourself in mind, body and soul, so you can increase the impact you’re making with your work in the world and have the energy, health and well-being to see the fullness of your vision come to fruition.
Yes. I’d call that worthwhile.
Truth Serum RESULTS
Results vary as much as the individual. However, you will:
Learn what foods work best for your body for maximum energy, focus and creativity.
Eliminate the overwhelm of conflicting nutritional information.
Find new, inspiring possibilities on how to put food in its proper place in your life (hint: not front and center).
Get to THE root cause of your frustrating eating and stress patterns.
Oh and, we will have fun! And laugh! Let’s not forget humor. It’s amazing medicine.
As soon as you sign up for Truth Serum, you’ll receive your pre-work, a confidential health history form and my calendar to schedule your session.
Not sure if Truth Serum is the right fit for you? Email me at email@example.com to set up a time to talk if 1:1 work is the right fit for you. This isn’t a sales call either; this work is challenging and if it’s not the right fit, I don’t want either of us to waste our time.